Wine experiences for your customers

Wine businesses

Looking for a unique and engaging way to connect with your wine-loving clientele while increasing sales?

Vino N’ Joy offers a customized event format designed specifically for restaurants, wine bars, wine clubs, and specialized wine stores. Short, interactive seminars where your customers explore a featured Italian wine region or Champagne, taste a curated wine from your list or shelf, and discover the rich cultural stories about the territory and behind the bottle.

It’s not just a wine tasting: it’s a powerful experiential tool to showcase your selection, add educational value to your brand, offer enriching experiences and inspire immediate purchases without pressure to sell (the story does the work!).

What the Experience Includes:

  • Featured Italian wines (or Champagne), selected from your existing inventory or wine list
  • A brief guided tasting, including sensory analysis and food pairing tips to enhance appreciation
  • A cultural storytelling moment about the region, gastronomy, tradition and people behind the wine
  • Fun and accessible Italian language learning moments (no prior Italian required!)

Format & Customization:

  • 60-75 minute sessions, ideal for after-work gatherings, weekend tastings, or members-only events
  • Perfect for intimate groups (8–20 guests) adaptable to your space and style
  • Can be seasonal, themed, luxury, or tied to your current wine focus and promotions
  • Hosted on-site at your location and led by Lucia, founder of Vino N’ Joy — WSET Diploma candidate, certified Champagne Specialist, archaeologist and language educator